Happy Thursday afternoon ka!
I disappeared to help conduct a 3-day Forum for a group of university leaders in the Greater Mekong Subregion and our study visit on the second day turned to be the highlight.
With help from my Karusart Pi (college senior), I was able to get an exclusive session with Khun Veradech, who owns coffee-related companies and one is Caffee D'Oro ka.
At first he was a bit unsure what we were after so after having talked with him and sent a set of our proposed questions centered on leadership, thinking and action; the session turned out to be so very special that exceeded my expectations ka.
Lessons learned:
1. Instead of his earlier plan to give a presentation on his company profile, he began with, 'When I was young,....' Right away, the storytelling drew our attention to his simple yet interesting way for us to follow. He was very genuine to talk about it too so it was even more meaningful.
2. His agreement to entertain questions while he was talking added the effectiveness of the session as we could get to know why he was so bold to start his coffee business....he said, 'just do it!' following his gut feelings. But when he got older to open his first Caffee D'Oro coffee shop when the country was going through the tomyam koong crisis, his answer was, 'I was more careful (he had a family and other new factors to consider, not like a bold young man anymore) and looked at the data to be sure it would work.
3. He stressed the importance of vision, listening to customers, R&D, and employee engagement (his staff said he treats them like family members and every month, he'll have outsider catering for some delicious food to treat the staff.
4. When asked what his happiness is. He paused and said, 'seeing his employees' families doing well (so his staff will be happy and perform well) and from his CSR in Omgoi for fair trade with his coffee growing partners.'
5. Every morning he gets up feeling energized and positive and expecting to face challenges and problems he has to handle.
6. He wishes to see university graduates equipped with appropriate attitude and responsibility.
7. For startups, they need to know the nature of business, be able to forecast, and have some fund.
He shared many other aspects as well and I was very pleased to see that many participants pointed out that it was their favorite session.
I myself found that leaders may need more time to do self-reflection for themselves and others around them to learn how to think and act, and at the same time, put it into storytelling which has made the learning so very effective and fun ka.
I left the place, feeling real inspired!