A former colleague was mentioning about several books I just listened and that led me to think of sharing the summary of the books my style....that means summary of the summary again ka.
Most books I recently listened to (the definition of reading is changed laew na ka.!) talk more about leaders in the disruptive world with several terms repeatedly raised. These are: authentic self, empathy, and learning.
In the book entitled, 'Bring Your Human to Work', the terms are mentioned and what I like most is 'caring' ka. This book comes in the time when people only are deeply immersed in their own smartphone world and could lack human sides that are so much needed not to turn into robots.....we're going to that route to be controlled by robots mai ka? I just heard news that the latest technology comes into the water glass form.....remind us to drink more and more often plus let us know how much we drink each day.....robots can order us and discipline us kaa!
Back to several things I recalled from listening to and reading this book summary a few times na ka:
- Be authentic and speak in an authentic voice...... whatever it coins could be like the way Thais know พูดจากใจ or จริงใจ I think partly it could be because we don't give so much time and attention to human interactions as we get stuck to the screens....whatever form it is ka.
Personally, however, what we've found often is that some could say they're sincere to say things straightforwardly. Many times, those could hurt others unintentionally. Practice to express caring is needed na ka.
- Add this 'human' side into the values of the organization....I remember it well because of a story about 'lyft' which is similar to Uber/Grab ka. Its mission is “to reconnect people through transportation and bring communities together.” which needs to be practiced by the drivers.
One Valentine evening, a driver gave his passenger a card, saying "Be my valentine" and she started crying. The driver stopped the car and turned off the meter to listen to what she would want to say. After she felt better, he drove her to the destination. Some time later, this lady's friend wrote to Lyft's CEO to thank the company, sharing that her friend was thinking about committing suicide that day and with the caring, she didn't.
This little story can be an exercise for us to think and discuss further ka...how values are communicated, instilled and practiced, how a letter could be powerful, how storytelling could influence more engagement and branding, etc.
Llike it mai ka?
- Use tech to connect! It talks about time spared from check-in online to give the airlines crews time to tend to customers better. This will deepen the satisfaction and engagement. Immediately, I thought of my experience at Delta when a staff saw me working with the machine....and yes, considering my age and speed:((! She approached me to offer her help which made me feel so good to get such a service ka.. As I used to be told in a loud and annoyed voice a few times before, I couldn't help but express my appreciation several times!
Let me stop here na ka....getting longer and longer ka.
Cheers to human heart and actions......nurture more when we can kaaa!
ไม่มีความคิดเห็น:
แสดงความคิดเห็น