วันอังคารที่ 23 พฤศจิกายน พ.ศ. 2564

Storytelling session with a Master

 Good morning ka, everyone.


These days, I've never been on any fixed day to write as I'm getting to be more and more choosy mung ka? Will start writing only when I feel the substance is quite ok to share ka. 

Last night, I attended a one-hour session on Storytelling by Khun Piriya Kulganchanacheewin (He's one key curator for TedTalk for 8 years laew ka!....passionate and skilled...young ka...about 30 years old.)  It was fun, rich with tips and stories, and inspiring ka. 

It all started from Taejai, which is a platform for people to carry out their projects through crowdfunding ka. Nong Ada Chirapaisarnkul who's the Managing Director and her team are systematic in making sure that all projects are well justified with enough support till evaluation at the end.

I spotted one project on 'Class Buddy'.....allowing us to pick one session/workshop to learn from  8 Masters in different areas after our donation of over 500 baht and the money will be used to buy online learning equipment for kids ka. It was hard to decide but I guess my life has been involved in storytelling most so I went for it ka.

Here's what I wish to share na ka.

- Storytelling is an effective tool to communicate as humans were born to seek meanings in life. It allows us to communicate emotions, not theories.

- Khun Piriya stresses the key role of leaders and he uses 'HUMAN' as the acronym to introduce storytelling ka.  
H -- Honest-- the storyteller has to be an honest guide who's trustworthy to engage the teams. I think it requires authentic leaders to accept they have failed and they don't know a lot of things too ka.
U -- Understand your audiences to know their pain points-- sounds simple but when he asked us  3 questions about some groups of people like vendors (I got this one), gen Z, pre-retirees...who could be their idols, what vocabulary they often use, what stuff they want to possess. I got stuck and couldn't really empathize ka. Felt lost nidnueng how distant I've been from them ka.
M -- Map the journey, using 'KFC' — Key message, Find your story, Call to action to lead the participants to get to the planned objectives ka.
A -- Adapt and Improve..for this one, he talked about 'rehearsal' a lot to lessen our stage fright and deliver concisely.
N -- Normal conversation — talked, not recited ka..several tips are:  rule of 3, show not tell, Hall of FAIL. He was referring to Khun Rawit (Srichand)'s daughter who said to him, ' พ่อจับมือถือมากกว่าจับมือหนูอีก'. This statement was real and really powerful ka.

He also added a little about TedTalk, saying that it's meant for anybody who wishes to have a platform to share his/her story. 

Any comments mai ka?

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